COMFORTABLY SEXY

Taryn Rose is an orthopedic surgeon turned shoe designer, who married fashion and function in 1998 and changed the footwear industry forever. Her idea of being dressed with a sense of well-being touched a nerve with women from coast-to-coast, creating a dedicated following for her numerous collections. We gave her a new positioning literally. Comfort can feel sexy. Using the shoes to tell the story.

AD-Tim Jones CW-Sheralyn Silverstein